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Stream's customer retention programs move our clients ahead of
their competition and create brand advocates in the market place.
We achieve results by utilizing the right CRM techniques and tools
to improve response rates, increase order values and develop
loyalty programs that maximize revenues and profit.
The success of our programs lies in understanding each
customer's "lifestyle stage" - how their interactions with our
clients define their level of loyalty. Stream tailors its approach
to customers based on their lifestyle stage to achieve maximum
retention results. Across stages, we focus on building
relationships with existing customers, measuring the causes of
customer dissatisfaction and implementing programs to prevent
customers from leaving when they express the desire to do so. We
then use industry-leading indicators like Net Promoter Score© and
proprietary predictive monitoring methodologies to measure results
and drive continuous improvement.
For a leading computing and hardware manufacturer, Stream
improved customer satisfaction scores by 15 percent and nearly
doubled customer loyalty. The same initiative that spawned these
results also gained an additional $5 million in sales for the
client in just six months. Stream's customer retention programs
include:
- Customized loyalty programs
- Customer and prospect profiling
- Lifestyle membership and continuity programs
- Membership rewards programs
- Save programs
- Warranty services
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