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Today's consumers are turning to the virtual community and
social networks for support and information on products and
services they use every day - transforming what was once a social
phenomenon into a business imperative. To address this shift in
consumer behavior, Stream created a multi-faceted business solution
to service the "social" consumer. Stream's social media
solution will be continuously refined to keep pace with the social
CRM needs of our clients and currently includes the following
features:
- Trend Monitoring & Analysis: active monitoring
of websites, blogs, forums and message boards to identify and
gather real-time consumer and market trends; consumer data is
analyzed and translated into customer experience objectives and
actionable business priorities.
- Consumer Engagement: real-time, personal
interaction with consumers across an unlimited number of social
media; services include providing client news and promotional
updates, responding to customer information requests, correcting
misinformation and/or addressing customer dissatisfaction
drivers.
- Revenue Generation: proactive identification of
incremental sales and/or market promotion opportunities by
leveraging intelligence garnered from market and consumer trend
analysis.
Stream's Social Media Solution is customized based on each
client's business priorities, CRM objectives and/or consumer
demands. The various components of the solution are designed to be
leveraged independently or holistically as needed to supply the
dynamic, ever-evolving nature of today's consumers. Stream's social
media solutions may be also be combined with its voice, chat, email
and/or business insights services - to create a fully integrated
and comprehensive solution that drives customer satisfaction and
increases overall brand loyalty.
Click here to
read more about Stream's Social Media Solution.
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